Adelaide Building Consulting
Website redesign covering branding, art direction, photography direction, website design and prototype.
For Adelaide Building Consulting, a company dedicated to providing expert building consultancy services in Adelaide, I undertook a comprehensive website redesign. The goal was to enhance user engagement, improve navigation, and align the online presence with the company’s mission to deliver professional and reliable consulting services. The project began with an in-depth analysis of the client’s goals and a detailed study of the existing website. By focusing on the user experience, I crafted a site that is intuitive, easy to navigate, and designed to meet the needs of their target audience.
Project Overview
The redesign aimed to modernize Adelaide Building Consulting’s online presence, ensuring the website reflects their professionalism and expertise. The strategy included optimizing the user interface (UI) and enhancing the user experience (UX) by improving accessibility and ensuring a seamless flow of information. Understanding the client’s goals was crucial to creating a site that not only informs but also builds trust with potential clients.
Design Process
Starting with market research, I examined competitor websites and industry trends to understand what users expect from a building consultancy service. This informed the creation of a site map, content map, and wireframe that clearly laid out the structure of the new site. A mood board was developed to establish the visual direction, followed by design mock-ups that presented a fresh, professional look. The redesign focused on clean, modern aesthetics with a user-friendly interface that guides visitors effortlessly through the site.
Key Elements
The redesign introduced a streamlined layout that prioritizes key services, ensuring users can easily find the information they need. A responsive design was implemented to provide an optimal viewing experience across all devices, and the content was organized to enhance readability and user engagement. The new site also features updated graphic elements and a refined color palette that aligns with Adelaide Building Consulting’s brand identity.
Impact
The revamped website now offers a more professional and accessible platform for Adelaide Building Consulting to showcase their services. The improved design and functionality have enhanced user interaction, leading to increased inquiries and a stronger online presence. By aligning the site with the company’s goals, I helped create a tool that supports their business growth and client engagement.
If you’re looking to elevate your business’s online presence with a strategic and visually appealing website, I can help. Contact me today to discuss how I can assist in bringing your vision to life.