Adelaide Airport Rebrand
I am pleased to take part in the Adelaide Airport Rebranding from the beginning of the new logo creation to the whole rollout. I then live and breath the brand for 6 years during my time with Nicknack, the brand and strategy design agency in Adelaide, South Australia.
The logo was created base on three distinctive characteristics which are Ease, Seamlessness and Connectivity. These characteristics cover up the area of what Adelaide Airport new appearance will be shown to the public with the focus on commercial returns and visitors that are using the airport.
We use “Trust Me” to represent the commercial/business part and “Love Me” to create brand awareness. The colour palettes for “Trust Me” are combination of blue and green, where as the “Love Me” side are combination of red and purple.
Adelaide Airport custom designed font - AIRVETICA
Stationery design set for traveller and corporate audience
Annual report design incorporating layout styling, infographic and photography styling
Car decal design for traveller and corporate audience
Little Flyer, the kids section at Adelaide Airport
Newspaper ads for OzAsia Festival in 2016
OzAsia Festival text animation
Adelaide Airport Photography Styling
Agency: Nicknack – A Strategic Branding Agency
Creative Director: Nick Price
Copywriter: Peter Rufus